Wed, Feb 10 | ZOOM CONFERENCING

LINKEDIN - Smart Goals for Lead Generation

Defining your objectives is the first, most important step in effective lead generation.
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LINKEDIN - Smart Goals for Lead Generation

Time & Location

Feb 10, 6:30 PM – 7:30 PM GMT+2
ZOOM CONFERENCING

About the Event

Details: 

CALL LINK:  https://us02web.zoom.us/j/89557099681?pwd=L3N2ekFRNnFLV1lJTlhKaVM5TWxDZz09

Meeting ID: 895 5709 9681 || Passcode: 649871

Defining your objectives is the first, most important step in effective lead generation.

It provides clarity of purpose and direction and determines the strategies, tactics, and key performance indicators for your effort.

While this is true for any lead generation campaign, it is vital on LinkedIn because the platform is optimized for objective-based advertising.

BRAND GOAL

The ultimate aim of brand marketing is to build relationships with more customers than you already have.

By achieving brand awareness at scale, particularly among your non-customer segment, you’re seizing the biggest growth opportunity in B2B.

DEMAND GOAL

The ultimate aim of demand marketing is to capitalize on buyer interest to generate and convert qualified leads.

Your aim is to move your target audience along the buyer journey from middle-of-funnel consideration and engagement to bottom-of-funnel lead generation.

I personally believe that this is one of the most valuable ways you can invest an hour of your time, especially if lead generation is currently a priority for your business. 

Trainer: Ramona Tufaru is a business developer by nature with 11+ years of experience as an entrepreneur (both offline and online). Ramona specialized in helping successful businesses with an approximate €300k/year revenue level to grow to €1 mln/year within two or three years.

Contact us if you encounter any problems: 

Email: ramona.tufaru@elisrl.ro   

WhatsApp: +40 76 48 63 588 

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